AMER LEISURE HLDG COM USD0.001 (OTCMKTS:AMLH) is a micro cap stock sprinting up the chart in recent sessions. I don’t pretend to understand why some stocks move 12% and others move 175% and both are declared victories. I understand when a MegaCap FANG stock like Amazon who is trading $700 per share has a 20% move because it computes to $140. But it is hard to understand the moves of small triple zero stock that is break even or pre-revenue.
It is difficult to understand what it means when a stock eliminates zeros from its price. Often the best distraction is to find out what the companies do and how they do it.
Shares of AMER LEISURE HLDG COM USD0.001(OTCMKTS:AMLH) are up 3000% in March and have volume which is clearly driven by new investors. According to company materials – AMLH develops vacation real estate in Orlando and Florida. It manages and distributes travel services; develops, sells, and manages travel destination resorts and vacation home properties; and develops and operates affinity-based travel clubs. The company also supplies travel and leisure related products, such as ticketing; corporate travel management that includes reservations, profiled service levels, financial and statistical reporting, and supplier negotiations travel packages; leisure sales, including sales to individuals, and travel and vacation clubs; and corporate meetings, special events, and incentive planning. In the age of Priceline and Online bookings for everything from Airlines to boat rides you would need to really break down how company margins and profits will match up to this type of price appreciation.
The company maintains an online reservation and booking Web site at traveleaders.com, which allows corporate and vacation clients to book airline flights, hotel reservations, car rental reservations, cruises, and vacation specials. It provides travel services through various distribution channels, including traditional brick and mortar regional and branch offices, onsite corporate travel departments, call centers, and Internet-based technologies. The company was founded in 2000 and is based in Orlando, Florida. As of August 13, 2007, American Leisure Holdings, Inc. operates as a subsidiary of American Leisure Group, Ltd.
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They also recently announced that it has finalized a merger with GG Media Network, parent company to GG Studios, LLC, an eSports media production company. Incoming management will include GG Studios’ co-founder, Christian Bishop, who will serve as CEO for American Leisure. Bishop is a former telecommunications consultant serving as Enterprise Media Director with Level 3 Communications and Director of Content for BidChat, a cutting edge two-way live broadcasting platform for social influencers. Bishop also served as Executive Producer for newly created movie, Huntsville (2017), starring Sophie Turner and Dylan McDermott.
The Worldwide audience for eSports is now over 200 million viewers with major networks like TBS and online platforms like Twitch getting in on the action by streaming shows like ELEAGUE’s ‘Counter-Strike’, featuring 24 teams from across the world competing in two 10 week league sessions; a project from a partnership between Turner Broadcasting and WME-IMG. Christina Alejandre, VP of eSports at Turner Sports comments that the overall network viewership has spiked by millions as a result of their eSports coverage.
GG Studios works with publishers and sponsors to create and distribute original eSports content for both television and digital platforms. AMLH intends on becoming the industry leader in development of premium for eSports fans. The company has three divisions:
- GG Studios | Non-scripted Content Production: Provides specialized production on a wide range of hand-picked projects related to the eSports industry, it’s players, and the fans that fuel its exponential growth. GG Studios creates non-scripted content for television and digital platforms.
- Talent Management and Brand Sponsorship: Focused in areas such as product, cross-promotion, digital rights management, monetization/sales, and audience development with the goal of providing both amateur and professional video game players, the services and proprietary tools to help manage their channels and grow their audience, while simultaneously garnering brand deals.
- eSports Events Management Division: Manages and promotes running officially accredited video game tournaments garnered through partnerships and collaborations with developers, vendors, and sponsors.
American Leisure Holdings, Inc. (OTCMKTS: AMLH) is in the right sectors at the right time by diversifying the markets where they can make money. It is nice to see the stock price rise, but the best things for these shares are for the different revenue buckets to start producing marginable dollars that translate to the bottom line. For continuing coverage on shares of $AMLH stock, as well as our other hot stock picks, sign up for our free newsletter today and get our next hot stock pick!